Tuesday, December 21, 2010

Gift Packaging: Little Touches = Big Magic

by Patty Lakinsmith

After being inspired by Erin's post on Art Bead Scene, I decided to give my Etsy packaging a mini-makeover for the holidays.

My normal packaging is pretty basic by design. Most of my choices are driven by the desire to be conscious of the environment, and to make sure the product arrives safely. From the inside out, I wrap the bead or jewelry in some kind of cushioning material (bubble wrap or a paper alternative - still working on that one), then a kraft paper gift box tied with a pink curling ribbon and wrapped in more cushioning, and inserted in a kraft envelope.

I don't have a logo or stickers yet, or any other fancy printed material, so I decided to go to the local craft store and make my own. I got some red card stock, a great die cutter that cuts paper in the shape of little gift tags, some clear rubber stamps, and some nice sparkly ribbon. I already had a stamp pad with gold ink.

Here's my end result:

Kind of simple, but definitely better dressed for the holidays, don't you think? I'm still wrapping this in bubble wrap and using the kraft envelope, but at least the interior part will be more attractive. I hope that my customers will like it.

Happy Solstice, everyone. It's only getting brighter from here on out.


Norwegiantage said...

this is so cute! simple but so elegant!

<3 mvv

Expedition of a Modern Viking Vixen

p.s. i invite you to enter my giveaway :)

mairedodd said...

wonderful! it is true, little 'tweaks' to our packaging really can make such a difference... i feel like i am finally fine tuning mine to really reflect myself and my business...

Artisan Beads Plus said...

I love it....Looks wonderful and also looks affordable. When I receive packaging such as this, I save it for when it works with something that I want to give :O)

TesoriTrovati said...

That is awesome! Thanks for letting me know that I inspired you. That makes me do a little happy dance! ;-)

I think that just the simple touches mean the most and show that you really care. So what if you don't have fancy labels or imprinted boxes? The point is that you have taken great care.

Bravo! Thanks for the inspiration!
Enjoy the day.

Createology said...

Your packaging is perfect...simple yet elegant. Happy Solstice to you...

Spirited Earth said...

this is brilliant..that tag cutter is a must have.

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